Keys to An Effective Book Launch

We’ve all heard before, “All’s well that ends well.” If you want something to end well, it helps to start well. As you create a strategy to release your book, you must figure out a way to start the daunting marketing journey well. But what do you do to give your book a good start?

The Book Marketer’s Silver Bullet

By Tim Riordan Wouldn’t it be great if you could discover the silver bullet of marketing success? When I say silver bullet, I’m talking about the cream of the crop, the book marketers’ Mecca, the mother lode for marketers…you get the point. Let’s consider this from another perspective. What if I gave you an option ofContinue reading “The Book Marketer’s Silver Bullet”

I’ve written a book. Now what?

By Tim Riordan I remember that thought going through my mind like it was yesterday. I dreamed of writing books since I was a teenager, but I never considered that there was more to do as an author than just write—a lot more. I have had the privilege of working with authors in a consultingContinue reading “I’ve written a book. Now what?”

Networking-It’s Not What You Think

By Alley Hart I once heard a story of an abused dog being taken to an animal shelter after the police raided the house where it had been. A young woman adopted the dog on the day it was set to be euthanized, and for the first time, the dog was treated kindly by aContinue reading “Networking-It’s Not What You Think”